Measurement

Publication date: 
05/2013
Authors: 
Ancsa Aniko Hannak
Piotr Sapiezynski
Arash Molavi Kakhki
Balachander Krishnamurthy
David Lazer
Alan Mislove
Christo Wilson
Web search is an integral part of our daily lives. Recently, there has been a trend of personalization in Web search, where different users receive different results for the same search query. The increasing personalization is leading to concerns about Filter Bubble effects, where certain users are simply unable to access information that the search engines' algorithm decides is irrelevant.
Keywords: 
Personalization
Web Search
Measurement
Subscribe to RSS - Measurement